Chasing The Sun Landscaping
Chasing the Sun Landscaping, based in the picturesque city of Sanford, FL, stands as a beacon of excellence in the landscaping industry. With a deep-rooted passion for transforming outdoor spaces, they have carved a niche in creating beautiful, sustainable, and functional landscapes. As a full-service landscaper, Chasing the Sun Landscaping offers a comprehensive array of services, ranging from routine lawn maintenance to intricate landscape design and installation.
Their team of dedicated professionals is known for their attention to detail, creative vision, and commitment to customer satisfaction. Whether it’s a serene backyard retreat, a vibrant flower garden, or a perfectly manicured lawn, Chasing the Sun Landscaping approaches each project with a blend of artistic flair and horticultural expertise.
State of their Local Marketing
- Bad website, no calls to action
- No ranking anywhere
- All business by word of mouth
Table of Contents
About Local Marketing for Sanford FL Landscaper
Project: www.ChasingTheSunLandscaping.com
Age: 1 Year Old Business
Status: Not visible on Google, no leads from the internet
Local Marketing Plan:
- Maps Optimization
- Redesign Website
- New content and content syndication
Budget: $1,900
Time to Complete: 3 Months
Maps Optimization of Sanford Landscaper
Chasing the Sun Landscaping, a Sanford, FL-based landscaping company, faced a significant challenge with their online visibility, particularly in map listings. Initially, they were virtually invisible in local map searches, a critical setback for any local business striving to reach potential customers. This is where their collaboration with Rapid Growth Consulting marked a turning point.
Rapid Growth Consulting, with their expertise in local SEO and digital marketing strategies, took on the challenge of enhancing Chasing the Sun Landscaping’s online presence. They implemented a multi-faceted approach focusing on Maps Optimization. This involved optimizing the business’s Google My Business listing, ensuring accurate and comprehensive business information, and encouraging satisfied customers to leave positive reviews.
The results of these efforts were remarkable. Chasing the Sun Landscaping not only gained visibility on maps but impressively made it into the top 3 listings for landscaping services in the Sanford area. This elevated position in map searches significantly increased their local exposure, leading to more inquiries, higher foot traffic, and ultimately, a substantial boost in business.
Start
Results
Redesign of Website for Sanford FL Landscaper
A website redesign for Chasing the Sun Landscaping provided significant benefits, particularly in converting prospects into clients and offering a mobile-friendly, modern design. An engaging and intuitive website is crucial for a strong first impression, guiding visitors effortlessly from interest to action, thus enhancing conversion rates.
The redesign featured a clean, contemporary look, reflecting the company’s professionalism and attention to detail – key traits in landscaping.
In summary, the revamped website for Chasing the Sun Landscaping is not just about aesthetic appeal; it’s a strategic tool for business growth, improving customer engagement, increasing conversions, and catering to the mobile audience.
Content Strategy for Sanford FL Landscaper
Creating a content strategy plan, inclusive of content syndication, is a pivotal approach in increasing engagement and building credibility with prospective clients. The essence of this strategy is to produce high-quality, relevant content that resonates with the target audience, and then leverage content syndication to distribute it across various platforms.
Firstly, the content must be insightful, informative, and tailored to the interests and needs of the intended audience. This could include blog posts, infographics, videos, or case studies that showcase expertise and industry knowledge. The goal is to engage users, provide value, and establish the brand as a thought leader in its field.
Content syndication then comes into play. By sharing this content on different platforms, websites, and social media channels, the reach of the content is significantly expanded. This not only drives more traffic back to the original site but also improves SEO through backlinks. Syndication helps in tapping into new audiences and networks, increasing the visibility of the brand.
Final Results of Local Marketing Campaign
The local marketing campaign executed by Rapid Growth Consulting for Chasing the Sun Landscaping yielded exceptional results, directly attributing to an increase of $8,000 a month in recurring income. This impressive outcome highlights the efficacy of a well-orchestrated local marketing strategy, especially when focused on key areas such as Maps Optimization and conversion enhancement.
Maps Optimization played a crucial role in this success. By ensuring that Chasing the Sun Landscaping appeared prominently in local search results, particularly on Google Maps, the campaign significantly increased their visibility to potential customers in Sanford, FL. This visibility not only drove more traffic to their website but also led to an increase in phone inquiries and walk-ins. Being easily discoverable and accessible to local customers looking for landscaping services was a game-changer.
The campaign also focused on optimizing the conversion process. By refining the website layout, improving call-to-action prompts, and streamlining the user experience, prospective clients found it easier to navigate and engage with Chasing the Sun Landscaping’s services. This ease of interaction reduced the barriers to conversion, making it simpler for potential clients to request services and thus, enhancing the rate of successful sales closures.
Overall, the small investment in local marketing with Rapid Growth Consulting not only augmented Chasing the Sun Landscaping’s monthly income but also improved their overall sales process efficiency. The combination of enhanced local visibility, improved website conversions, and the ease of closing sales, culminated in a significant return on investment, proving the power and necessity of targeted local marketing in today’s competitive landscape.
Just the Results of Local Marketing Campaign
Budget: $1,900
Time: 3 Months
Calls: 1-2 Month to 3-4 a week
Recurring Revenue: Added $8,000/mo